Come help shape the happiest community in VR!

Mighty Coconut, the independent entertainment studio behind the best rated and most beloved multiplayer experience in virtual reality globally: Walkabout Mini Golf (previous titles include 57° North and Laser Mazer)—as well as several other animated shorts and series, is known for cultivating community by hand and maintaining positive, smartly curated space. Our communications team of 4 works daily to propel the game to increasing popularity in VR and mobile, along with future projects from the studio.

As a Coconut on the communications team in this role, this team member must have 5+ years in games promotional and community-building experience, be a kind, a self-starting problem solver, cool under pressure, capable of multitasking, and be equally able to innovate and implement.

Core competencies/passions should be building player loyalty through curated experiences, project managing in an inter-departmental working group day to day, social media tone/copywriting, player rapport, and content project management. 

• Location: Job is hybrid based in Austin, Texas– as relocation is not provided, candidates must already be located in Austin. 
• Experience: At least 5 years game studio experience with a proven track record for leading communication initiatives, community strategy, and social content for a video game.

Works closely with the Head of Communications & Business Strategy in consultation with the CEO on standards, priorities, key initiatives. Duties include:

Publishing, Sales, and Brand Management for Walkabout Mini Golf: 40%

• Working in daily partnership with the Head of Communications & Business Strategy on various communications and special initiatives including platform publishing and sales-oriented plans, social media and content channels, establishing look and feel in graphic design campaigns/templates, while modeling project management best practices for content production and approvals.
• Working with our game platform partners on optimizing and making best use of storefronts, bundles, sales, editorial, and other ways to be featured and convert shoppers to players. 
• Monitoring, configuring, adjusting, and gleaning actionable insights from digital communications tools including but not limited to platform storefronts, bundles, and sales (Quest, Steam, Pico, PSVR2, et al.); social media platforms including YouTube and Twitch; email/text direct communications via a TBD loyalty program; and sponsored influencer partnerships.

Content Planning and Contribution (30%)

• Coordinating with the rest of the Communications team (head of communications, a community manager and a video editor), Release Management, moderators, activities, and tech on in-coming and ongoing modes, features, et al.;
• Contributing substantially to social media copywriting—especially as it pertains to the in-game social experience either directly or through our planning tools;
• Participating in the ideation and creation of player and potential-player facing campaigns, including the timely and accurate editing, and placement of content in in-game editorial panels, social media channels, our website as well as reflecting brand-building initiatives in-game such as our merchandise store, digital streaming, YouTube, podcasts, and occasionally IRL player events.
• Contributing to copywrite for social media, company website, storefronts, and other digital places with a notably smart, distinctive, and witty tone.

Player Community, Coconut, and Partner Engagement (30%)

• Attending weekly Communications and interdepartmental meetings as well as weekly all-hands meetings, course-specific check-ins, bi/weekly playtests (as available), and others as warranted;
• Planning, facilitating, assessing, and scaling player-centric/influencer hosted social events as well as for Moderators, Ambassadors, brand partners, and other experts predominantly in-game but occasionally IRL;
• Participating in business partnership and select licensing discussions as they relate to in-game possibilities and activations;
• Interfacing with members of the larger Mighty Coconut team and occasional industry thought leadership activities such as speaking, writing, and meetings.

Personal Attributes:

• Model and encourage conscientiousness, self-starter mentality, and holistic thinking
• Diligence and accuracy
• Organizational thinking to translate strategic direction into productive team task delivery

Qualifications and Technical Skills:

• Comfortable with operating and learning platforms including but not limited to Slack, Discord, Asana, Facebook, Instagram, Twitter, Meta/Steam/PSVR2/PICO/iOS back-ends, Mural, Dropbox, Adobe Creative Suite, and Google Suite.
• Project management, delegation, and team interface

Full-time Employee Benefits include:

• Medical and wellness fee reimbursement
• Unlimited PTO
• 401k
• Flexible, hybrid work

Hours:

• 40 hours a week on average